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What sustainability means to us

Our brands and all involved manufacturers and suppliers have to justify why they meet certain sustainability criteria. Therefore, the whole value chain has to be as transparently as possible and comprehensive for all parties involved, including the end customer.

Our catalog of criteria is based on the 17 Sustainability Development Goals (SDGs) defined by the United Nations. Using those relevant objectives and expanding them if necessary, we have categorised all objectives into three different criteria:

All brands that we work together with have to pursue a clearly identifiable goal as well as a vision and mission that can be assigned to at least one of our sustainability criteria. We are making our decisions to the best of our knowledge and belief. For this, the companies' transparency is crucial.

Our three pillars

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Environmental criteria